Blog Post

Your new website is live, and you love it. So now, what do you do? Is it time to start promoting your site and using it as the lead generator you need it to be?

Your website, while beautiful, is really just an online brochure. It has all the information you want to share with potential customers, but it can't reach out and grab them. Or can it? 

You’re on your website, it’s the end of the year and maybe you're thinking; Is my site really where it should be? 

Maybe your business has changed over since you built your site. 

There are a lot of print options in the world today. It’s easy to type in a few words on google and find a printer. So, why should you work with Converging Currents instead of an online printer?

1. Quality

Fall is upon us and that means the beginning of the holiday season. It is also a great time for you to take the time to thank your customers and wish them well. One great way to do that is with a high-quality, semi-custom holiday card.

Here are some tips to help you get started. 

There are only five months left in 2019. While that means that we have passed the midway point this year, it also means that you can still finish the year strong. But how?

It’s that time of year again. We just passed the halfway mark, and it is time to think about 2020. So, as you review your sales for the current year and your projections for the rest of 2019, it’s time to start asking: How to increase sales next year?

Blogging has been around for two decades now, and several our clients have asked if it is still an effective tool for marketing. After all, isn’t today all about social media, Instagram, and influencers?

While the marketing world has evolved, the importance of creating and executing a well-crafted blogging program remains paramount in the online marketing tool kit for most businesses.  Here’s why:

In today’s digital world – full of messaging, social media platforms, and new technologies at every turn – it is important to take an  approach that combines tried and true tactics, with a testing strategy to ensure your business isn’t wasting its marketing dollars. By utilizing a mix of the following options, you can find the right mix to drive more sales and more profits to your business.

Now more than ever, America is a marketplace – not just of products and services, but of ideas. Consumers want to be wooed, assured that partnering with your company is the right call.

One of the most effective ways to create this relationship is to establish yourself as a thought leader in your industry. Thought leadership is about positioning your organization as an authority through a clever mixture of marketing, content creation and public relations. How is this achieved?