It’s that time of year again. We just passed the halfway mark, and it is time to think about 2020. So, as you review your sales for the current year and your projections for the rest of 2019, it’s time to start asking: How to increase sales next year?
Blogging has been around for two decades now, and several our clients have asked if it is still an effective tool for marketing. After all, isn’t today all about social media, Instagram, and influencers?
While the marketing world has evolved, the importance of creating and executing a well-crafted blogging program remains paramount in the online marketing tool kit for most businesses. Here’s why:
In today’s digital world – full of messaging, social media platforms, and new technologies at every turn – it is important to take an approach that combines tried and true tactics, with a testing strategy to ensure your business isn’t wasting its marketing dollars. By utilizing a mix of the following options, you can find the right mix to drive more sales and more profits to your business.
Now more than ever, America is a marketplace – not just of products and services, but of ideas. Consumers want to be wooed, assured that partnering with your company is the right call.
One of the most effective ways to create this relationship is to establish yourself as a thought leader in your industry. Thought leadership is about positioning your organization as an authority through a clever mixture of marketing, content creation and public relations. How is this achieved?
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